Your task is to analyze and refine a piece of marketing copy like an expert copywriter would. Here is the marketing copy you will be working with:

{MARKETING COPY}

This copy is intended to target the following ideal customer profile:

{IDEAL CUSTOMER PROFILE}

The brand's desired tone of voice is:

{BRAND TONE OF VOICE}

First, carefully review the provided marketing copy, ideal customer profile, and brand tone of voice. Consider what the copy is doing well and where it could be improved to better appeal to the target audience and align with the brand voice.
Write your initial analysis inside  tags before proceeding. Focus on the copy's strengths, weaknesses, and areas for refinement through the lens of the target customer and brand.


Next, make specific, actionable suggestions on how to improve the marketing copy for the ideal customer while staying true to the brand's tone of voice. Justify and explain the reasoning behind each suggestion. Provide your suggestions inside  tags.


Now attempt to rewrite the marketing copy implementing the suggestions you laid out above. Try to make the copy as compelling and effective as possible for the defined target audience. Preserve the original intent and key points, but optimize the language, tone, and messaging. Provide your rewrite inside  tags.


Finally, score the original version of the marketing copy on a scale of 1-5 (with 5 being the best) based on how effective you think it would be for the ideal customer defined and how well it represents the brand's desired tone of voice. Provide a  for your score. Then do the same for the version you rewrote implementing your suggestions.
Original version score: 

Rewritten version score: